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The new TVC promises to keep your skin fresh, and your mood refreshed with the invigorating experience of Santoor Lime and a refreshing face and aroma with VARUN DHAWAN & YOGITA BIHANI in lead. Feel rejuvenated as Santoor Lime revitalizes your senses, leaving you with glowing skin and an uplifted spirit.
Santoor, India’s toilet soap and flagship brand under Wipro Consumer Care and Lighting has added a refreshing twist to summer with its latest TVC featuring Santoor Lime Soap. Enriched with fresh lime and hydrating aloe vera, Santoor Lime Soap leaves the skin revitalized after every use.
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The TVC showcases the journey of a TV host, VD, alongside her mother, as they discover the secret to all-day freshness and glowing skin with Santoor Lime’s rejuvenating properties. From a confident walk to an exciting interview with a renowned actor, VD’s youthful appearance and radiant skin make her look like a college student. She enjoys a heartwarming moment, shouting “mummy” with delight, thanks to the refreshing touch of Santoor Lime soap. With her skin feeling fresh and her spirits uplifted, she embraces every moment with confidence and joy.
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The new TVC promises to keep the ‘skin fresh and mood refreshed’ with the rejuvenating experience of Santoor Lime.
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S. Prasanna Rai, Chief Marketing Officer (CMO) of Wipro Consumer Care and Lighting, stated, “We have relaunched Santoor Lime soap with an exciting new fragrance. In our consumer research, we found that 9 out of 10 freshness soap users love the new Santoor Lime soap for its superior bathing experience. This TVC perfectly captures the essence of Santoor Lime soap, showcasing how it delivers a refreshing bathing experience that uplifts the mood.”
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